Founded in 2015, The Private Practice Experience is an immersive 2-day course for high school and college students interested in learning about the field of dentistry. In 2017, I initiated a branding re-boot that involved the redesign of the program's website, a series of new course logos, and updated marketing material (tri-fold brochure, course program, PowerPoint template, recruiting presentation, and newsletter).
Some of the designed print materials included:
1 - Trifold brochure 2 - Course Program Booklet 3 - Post-Experience Newsletter 4 - Call for Sponsors Fact Sheet
Acceptable brand typefaces include:
Arial Black, Arial (Regular), Arial (Italics), Times New Roman (Italics)
The PPE logo was utilized across various print and web applications; including a Snapchat GeoFilter.
The presentation and title slide template below were created using The PPE's approved typefaces, color palette, and iconography.
ICONOGRAPHY
